In a world where a burgeoning community of creators are learning to express themselves in their spaces, Dendwell is dedicated to aggregating the inspiration, information, and tools to support creators as they source for and style spaces with stories.

The overall goal for Dendwell's identity was to create a brand that is neutral enough that it compliments the stories and spaces without visually overtaking it. The brand would then be used as a frame in which these diverse stories of Dendwell can build within.